Making of Shred

As i stated before Ow! music is launching six new radio stations later on this year; and asked me to create three different logo for one of there six radio station; the names of these six radio stations are; Lock, Pulse, Mixx, Buzz, shred and VIP; i picked the free radio stations which went by thenames of; Buzz, Shred and Pulse. Within this blog enter i will be creating the second logo out of the three this one is for the radio station which goes by the name of shred.to start of i opened a new document and made the page A4 as i wanted to allow myself room to make changes and to be refined to a small section. before i started to get the images and letter up on the screen i decided i would pick the three differnt colours which i would be using; i final came to the conclusion that i will be using ; Red, Yellow and Green.

As i wanted all of my logos to look like there from the same 'family' i decided that i would keep the font the same. therefore i would not need to go and look for a different font which would fit into the family. so again i decided i would use

the never writer font type and then add my own effects to the fonts by the stamp tool which would then lead my final piece of work to look like the piece which i planned.

As you can see

from this screen capture i have got a number of different layers, which i would be able to use and exprientmemnt with to see how i could maybe improve my idea from what it looks like on paper to what it looked like on the screen. In this screen shot i decided that i would want to click on the layer which is linked to the image which i behind the letters which make up the word sherd. now that i have all of the different layers when i click on a certain layer i will only be able to move, edit and delete the layer without making any changes to the other layers, which would then be able to stay the same.As i was already on the option to change and edit the explosion in the background. i thought i would be able to edit some of the colours in the layer style.

This screen shot involves a the layer style box, this box appears when you double click on the layer which you wish to edit. before i had the explosion in the background a green colour however i wanted to see what it would look like as a more metal like colour. so i decided to change it too see whether i would like it as much or not. however i decided that i would stick with the green colour as it brought the red and yellow more to life and would make the whole logo stand out more.

next i decided to add more of an effect to the 'S' at the beginning of shred. i wanted it be as eye catching as possible

so it would grab the target demographic of this radio station. over all by trying to make it stand out alot more i added bevel and emboss effect of contour and also stroke. This meant that i was then able to add a outer glow in a lighter shade of red than the colour inside of the 'S'

After looking at the i decided that i wasn't sure about the way the green over laid the bottom of the 'S' and covered the colour so i decided i would want the green too be behind the letters.

To make the green go behind the red i decided that i would drag the symbol layer to underneath the text layer for the 'S'. this would then allow the 'S' to be at the top of the green explosion. you can see this in the photo as the bottom of the 'S' has go s few yellow lines over, however i liked this effect as i thought it would tie in well with having the yellow font as well as the the yellow as a overlay.